STRENGTHS, FEELINGS
& VALUES CARDS
inclusive wellbeing tools designed by young people.
Our 5 star rated Strengths, Feelings, & Values Cards are created by young people so counsellors, youth workers, psychologists and educators can make emotions visible and connection feel natural.
This Week: Get all three decks (Strengths, Feelings, & Values) for $69 - usually $29 each
every card tells a story - and every purchase creates impact.
Ethni is a social enterprise working alongside young women from refugee and migrant backgrounds.
When you purchase the Strengths & Feelings Cards, you’re not just getting a powerful tool for your practice - you’re helping to fund:
Mental health and wellbeing programs for young people
Training and employment pathways for young women from refugee & migrant backgrounds
Creative, culturally safe spaces where stories, feelings, and strengths are seen and celebrated
Even on sale, your purchase helps build confidence, skills, and new beginnings.
Created with lived experience. Printed in Brisbane on durable, high-quality card stock, ready for real-world practice.
why professionals choose ethni cards…
The Strengths, Feelings, & Values Cards were co-designed with young people and practitioners across counselling, youth work, and education - so they actually work in real sessions.
Easy to use
No lengthy manual required. Lay the cards out, offer a simple prompt, and watch conversations open up.
Made in Brisbane, built to last
Locally printed on thick, matte-finish card stock to withstand daily use in 1:1s and groups.
Inclusive & strengths-based
Non-clinical, accessible language that resonates with diverse young people, without feeling childish or patronising.
Flexible across contexts
Works for one-to-one sessions, small groups, whole-class activities, and structured programs.
Designed for professionals
Ideal for counsellors, psychologists, social workers, youth workers, school counsellors, and wellbeing teams.
Created by young people, for young people
The words, emotions, and strengths come from lived experience - not just theory.
Strengths Deck
Helps young people identify and name what’s strong, not just what’s wrong - ideal for self-esteem, goal-setting, and resilience work.
If you’re here, then I'm sure you can agree with us when we say that we are infinitely powerful. But sometimes we have trouble recognising how incredible we are. Our Strengths Cards help our children, young people and adults alike claim their characteristics and embrace uniqueness. This set of beautifully illustrated cards names and describes 25 core strengths to support and help them step into their power. Whether you are a leader, teacher, youth worker, or a woman looking for a remember of how incredible you are, these cards are the perfect pick me up.
Feelings Deck
Gives young people accessible language for what they’re feeling, making it easier to explore emotional experiences without pressure.
Being human is to feel. However, identifying and communicating feelings can be tricky, especially for young people. That's where our Feelings Cards come in. This set of beautifully illustrated cards names and describes 25 core emotions to help children, young adults and adults with English as a secondary language, describe how they feel. They are a wonderful resource for parents, teachers and mental health professionals to encourage honest communication in a safe and fun way.
Values Deck
Helps children, young people and adults alike identify what matters most to them and live with greater intention and purpose
We all have a set of values that guide the way we move through the world. But naming them, and truly owning them, is where the magic happens. Our Ethni Values Cards help children, young people and adults alike identify what matters most to them and live with greater intention and purpose. This set of beautifully illustrated cards names and describes 25 core values. It also provides you with 3 blank cards so that you can add your own. Whether you are a therapist, social worker, youth worker, or just someone a who helps guide poeple to live more authentically, these cards are the perfect place to start.
Want to get the most out of the cards? Add the Facilitator Guides! Two guides. 24 ready-to-use activities. Trauma-aware, culturally responsive frameworks for real-world sessions. This is the bundle that takes your Ethni cards from great tool to complete practice.
How to use the Strengths, Feelings, & Values Cards in practice
There’s no “wrong” way to use them - but here are some tried-and-tested ideas from practitioners:
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Prompt: “Choose a card that describes how you’re arriving today,” or “Pick a strength you’re bringing into this conversation.”
✔ Great for: counselling, youth work, school wellbeing appointments.
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Ask each participant to choose a strengths card that represents them, or a feelings card that reflects how they’re leaving the group.
✔ Great for: small groups, programs, workshops.
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Invite young people to choose more than one feelings card (e.g. “hopeful” + “scared”) and explore how both can be true.
✔ Great for: trauma, change, anxiety, transitions.
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Start with the Strengths Deck to help identify what’s already working, then build goals that lean into those strengths.
✔ Great for: case planning, mentoring, coaching.
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Use the decks as prompts for writing, art, circle time, or class discussions about identity, culture, and wellbeing.
✔ Great for: classroom SEL, pastoral care, wellbeing lessons.
what professionals are saying
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“These are the only tools my young clients actually want to use. The Feelings Cards help my clients name what’s going on without shutting down. The Strengths Cards are brilliant for finishing on something hopeful and grounding.”
— Emma, Youth Counsellor, Brisbane
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“They’ve changed the way I start sessions. Instead of forcing conversation, I ask them to pick a card. It’s such a simple shift but it opens up so much more honest dialogue.”
— David, School Psychologist
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“Perfect for groups and check-ins. We use them for weekly wellbeing check-ins, group intros, and even conflict repair. The language sits well across ages and backgrounds.”
— Aisha, Youth Worker & Program Facilitator
Frequently asked questions
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The cards were co-designed with young people and professionals across counselling, youth work, education, and community settings.
If you support young people with their feelings, identity, or strengths - they’re designed with your work in mind.
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Most practitioners use them with young people roughly aged 10-25, but they can be adapted older or younger. The language is accessible, non-clinical, and not “kiddy”.
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Yes. The cards were created by young women from refugee and migrant backgrounds, centring inclusion, strengths, and non-clinical language. They’re intentionally designed to support diverse identities and experiences.
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Orders are packed and shipped from Brisbane. Within Australia, please allow approximately 10 business days, depending on your location. You’ll receive tracking once your order ships.
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Yes. Individual decks are still available to purchase separately - but the $50 bundle is the best value if you’d like both decks.
Ready to bring inclusive wellbeing tools into your practice?
This is the perfect time to try the Strengths, Feelings, & Values Cards - or add an extra set for your team.
Grounded in lived experience, created with care, and designed to make connection easier.